Klarna and other BNPL providers
Posted: Tue Jul 07, 2026 5:57 am
Received this morning from Stripe.
"New UK buy now, pay later regulations
The UK government has introduced regulations for buy now, pay later (BNPL) providers, including Klarna. These regulations take effect on 15 July 2026 and require updated marketing disclosures at checkout.
What you need to do
If you use Stripe’s Optimized Checkout Suite or Payment Method Messaging Element, then no action is required from you – Stripe will update these disclosures automatically. Klarna will also update their standard payment flow and hosted components automatically.
If you use any custom promotions, banners, or content outside Klarna's on-site messaging and payment flow, you must update them to align with Klarna's partner marketing guidelines by 15 July. This includes any references to Pay Later, Pay in 3, or the regulated status of Klarna's payment options."
@BrockleyJohn I presume the Stripe Elements addon that I use will cover this.
"New UK buy now, pay later regulations
The UK government has introduced regulations for buy now, pay later (BNPL) providers, including Klarna. These regulations take effect on 15 July 2026 and require updated marketing disclosures at checkout.
What you need to do
If you use Stripe’s Optimized Checkout Suite or Payment Method Messaging Element, then no action is required from you – Stripe will update these disclosures automatically. Klarna will also update their standard payment flow and hosted components automatically.
If you use any custom promotions, banners, or content outside Klarna's on-site messaging and payment flow, you must update them to align with Klarna's partner marketing guidelines by 15 July. This includes any references to Pay Later, Pay in 3, or the regulated status of Klarna's payment options."
@BrockleyJohn I presume the Stripe Elements addon that I use will cover this.